Target High Value Sources of Growth
Crown Jewels Consultants (CJC)
Client: Crown Jewels Consultants (CJC)
By targeting fewer individuals with a greater conversion probability, this strategic campaign alone almost doubled the amount of marketing qualified leads year-on-year (+98.31%) and improved the conversion rate by almost 10 times, with a cost-per-acquisition of just 0.31% against an average contract’s value.