Client: Next & Commercial brand partners
NEXT is a retail giant with an expanding roster of commercial partnerships with brands like Levi’s, Adidas, Ray-Ban, MAC and Clinique. Gleam Solutions were tasked with raising consumers' awareness of the variety of brands available, drive sales and position NEXT as a one-stop-shop to rival other online retailers. Our strategy was to partner with a diverse selection of Micro, Mid-Tier & Macro influencers using a mix of organic and paid content to engage with targeted communities to drive the biggest impact and ROI for each brand.
