Global head of performance marketing , Borzo Delivery
Mazen has been in many leaderships and Senior roles, currently he is the Global head of performance marketing for Borzo delivery Amsterdam. Leading a Big team of experts based in Europe and his responsibilities cover media, Martech, CRM, Affiliate, Website/SEO, Digital transformation, and innovation. Mazen overseed Global Digital media strategies, media pitches, digital transformation, and design of the technology ecosystem following the JBP with key suppliers such as Facebook, Google, & Tik-tok Before moving to the Netherlands, Mazen worked at the agency side for 6+ years based in Dubai, Singapore, and Beirut. His diverse portfolio covers prominent multinationals such as BlackBerry, Samsung, Emirates, Etihad airlines, and all the Richemont Luxury brands.
Besides being a member of the world federation of advertisers, Core member in programmatic taskforce at Iab Nederlands, member of the programmatic committee at iab SEA+India/GCC, member of iab GCC, and holding 100+ certifications across all digital platforms and technologies, Mazen won many prestigious digital awards targeting the MENA region and is looking to score more worldwide. Mazen is a big believer in training both the body and the mind to be strong. So next to his professional achievements, he is a world marathoner and Guinness World Record holder, with more than 75 full marathons completed and many ultras.