Kate Cox

Kate Cox is a growth-focused marketing leader at Guesty, driving global demand generation, brand, product and performance strategy. With a strong B2C foundation, she began her career at Havas, building high-impact consumer campaigns, before moving into technology brands such as GoDaddy, Moneypenny and then AI SaaS with BrightBid, where she specialized in AI-driven performance marketing. At Guesty, Kate leads full-funnel growth across paid, lifecycle, and conversion, with a focus on scalable, revenue-driving campaigns. Known for blending creativity with data, she brings a sharp, commercially driven perspective to performance marketing that prioritises real impact over vanity metrics.

Despite current industry challenges, why do you think the awards are important in celebrating the work of organisations?

It's uplifting to shIne a light on work that pushes boundaries of our industry forward.