Tail-Wagging Results: Unleashing Q4's Potential for Sure Petcare

Client: Sure Petcare

Sure Petcare creates smart AI tech for pet parents, from feeders that know when it’s Fido’s dinner time to pet doors that keep out the neighbourhood fox. While Sure Petcare connects pets to their owners, Havas Market needed to connect the brand with new customers, especially during Q4, when they generate significant annual revenue. Through a full-funnel strategy, the partnership resulted in Sure Petcare's most successful deal event. November delivered 140% of the revenue target, with new-to-brand revenue up 118%.