Elliot Pinkham

A strategic marketing leader and PMW award-winner, with more than a decade of experience across behaviour change, brand and performance marketing in utilities, tech and telecoms.

Despite current industry challenges, why do you think the awards are important in celebrating the work of organisations?

"The awards provide a platform for sharing best practice, allowing us to learn from each other's successes and challenges. This knowledge-sharing is vital in driving our industry forward, especially when it comes to leveraging trends like AI and platform diversification. By showcasing the most effective campaigns and approaches, we can inspire and educate others on how to drive better results."